PlutoTV

Brand Exploration

TYPOGRAPHIC BANNER EXPLORATION

PlutoTV was updating their branding and the digital ads promoting the brand. I worked with fellow designers creating sets of banner ads that featured key art from titles featured on the platform, and a set that was just typography. My main focus was the typographic treatments.

I created dozens and dozens of versions of each ad size with variations on logo placement, sizing, and taglines. Only the final versions are shown here.

Digital Marketing

FEATURED TITLES BANNERS

In addition to typographic explorations, my team and I worked on digital ad units that highlighted content currently on the platform. Many of the layouts were started by other designers and I was brought in the help finalize and tighten up the details (spacing, typography, etc.)